Privacy policy · Heartland

Heartland Property Developers [TBC: registered company name and registration number] is responsible for the personal information you share with us when you enquire about, reserve or buy a Heartland home. We handle it in line with South Africa's Protection of Personal Information Act (POPIA).

What we collect

Your name, email address and phone number, when you send us an enquiry or ask us to call you.
What you tell us about the home you are looking for: the area, the number of bedrooms, your budget, when you would like to move, and anything else you write in a message.
When you reserve a home online: the home you reserve, your ID number, address and the details needed for the sale agreement and bond application, and the finishes you choose afterwards.
Payment records for the reservation fee and deposits. We do not see or store your card details; card payments go through our payment provider.
Messages you send us by form, email, phone or WhatsApp.
If you create an owner account, your sign-in details and what you do in your account.

Why we use it

To answer your enquiry and match you with the homes that suit you.
To arrange viewings and keep in touch with you about the homes you have asked about.
To take and manage your reservation, the sale and the handover of your home.
To keep the financial and legal records the law requires.
To send you news about Heartland homes, if you asked for it. You can opt out at any time.

We do not sell your information.

Who we share it with

Property Funnels, the customer relationship system where we keep enquiries and follow up with you.
Our payment providers, if you reserve a home online or pay a deposit.
The transfer attorney and bond originator appointed for your home, so the sale and your bond can go ahead.
Our email, website and hosting providers, only as needed to run this site and reply to you.
Authorities, if the law requires it.

This website and cookies

heartland.co.za uses Google Tag Manager to load a few measurement tools. They tell us how people find and use the site (for example, which homes get the most interest and whether people reach the enquiry form), and help us show our adverts to people who have visited.

Google Analytics: visits and clicks (cookies _ga and _ga_*).
Meta Pixel: visits and enquiries, for Facebook and Instagram adverts (cookie _fbp).
Microsoft Clarity: how people move around a page, with text you type masked (cookies_clck and _clsk).

You can block or delete these cookies in your browser settings; the site still works without them. Videos from YouTube load only when you press play, and YouTube may set its own cookies when they do.

How long we keep it

We keep the records of a sale, and the payment records that go with it, for as long as tax, property and accounting law requires. We keep an enquiry for as long as we are in touch with you about a home, and delete it when we no longer need it. You can ask us to delete it sooner.

Your rights

You can ask us to:

show you the personal information we hold about you;
correct or update it;
delete it, where we do not need to keep it by law;
stop using it for a particular purpose, such as marketing.

If you are unhappy with how we handle your information, you can complain to theInformation Regulator.

Contact

For any privacy request, contact our Information Officer,[TBC: Information Officer's name], atproperty@heartland.co.za or012 651 2052.

Heartland Property Developers, [TBC: physical address].